We at Backlink World take the privacy and security of our users very seriously. Please make sure you read and understand fully your rights and responsibilities when using our Site and Services.
1. What This Policy Covers
This policy covers all the Services provided by Backlink World as laid out in the Terms. In any case where more detailed information is needed to further explain our privacy policies, we ask that you do not hesitate to contact us.
2. Information You Provide
In the event that you sign up for any kind of Backlink World account, or other Backlink World service or promotion that requires registration, we ask you for personal information (such as your name, email address and an account password). For certain services, such as our advertising programs, we may also request credit card or other payment account information which we maintain in encrypted form on secure servers which are operated by third parties such as PayPal. We may combine the information you submit under your account with information from other Backlink World services or third parties in order to provide you with a better experience and to improve the quality of our services, however we will never share this information with any outside or unauthorised party. For certain services, we may give you the opportunity to opt out of combining such information.
4. Information Recording
When you access Backlink World's services, our servers automatically record information that your browser sends whenever you visit a website. These server logs may include information such as your web request, Internet Protocol (IP) address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.
5. User Communication
When you send email or other communications to Backlink World, we may retain those communications in order to process your inquiries, respond to your requests and improve our services.
6. Affiliated Websites
Backlink World may present links in a format that enables us to keep track of whether these links have been followed. We use this information to improve the quality of our search technology, customised content and advertising.
8. Other Websites
a. Providing our services to users, including the display of customized content and advertising;
b. Auditing, research and analysis in order to maintain, protect and improve our services;
c. Ensuring the technical functioning of our network; and
d. Developing new services.
Backlink World processes personal information on servers in the United States of America and in other countries. In some cases, we process personal information on a server outside your own country. We may process personal information to provide our own services. In some cases, we may process personal information on behalf of and according to the instructions of a third party, such as our advertising and affiliated partners.
10. Sharing of Information
Backlink World only shares personal information with other companies or individuals outside of Backlink World in the following limited circumstances:
a. We have your consent. We require opt-in consent for the sharing of any sensitive personal information.
c. We have a good faith belief that access, use, preservation or disclosure of such information is reasonably necessary to (a) satisfy any applicable law, regulation, legal process or enforceable governmental request, (b) enforce applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against imminent harm to the rights, property or safety of Backlink World, its users or the public as required or permitted by law.
We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include internal reviews of our data collection, storage and processing practices and security measures, as well as physical security measures to guard against unauthorized access to systems where we store personal data. We restrict access to personal information to Backlink World employees, contractors and agents who need to know that information in order to operate, develop or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
13. Information Updating
When you use Backlink World services, we make good faith efforts to provide you with access to your personal information and either to correct this data if it is inaccurate or to delete such data at your request if it is not otherwise required to be retained by law or for legitimate business purposes. We ask individual users to identify themselves and the information requested to be accessed, corrected or removed before processing such requests, and we may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, or would be extremely impractical (for instance, requests concerning information residing on backup tapes), or for which access is not otherwise required. In any case where we provide information access and correction, we perform this service free of charge, except if doing so would require a disproportionate effort. Some of our services have different procedures to access, correct or delete users’ personal information.